Curated Business Ideas : Community Group Monetisation

Community Group Monetisation

Jack’s Curated Business Idea

Jack Lookman

Community Group Monetisation

Jack’s Curated Business Ideas

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Preamble

When you get an inspirational idea

While asleep

While in the bathroom

While praying

While commuting

While at meetings

While reading

While watching television

While browsing the internet

Or at any other point.

Do you let it slip away?

Do you capture it?

Do you leverage it?

To benefit you or humanity?

Or will the wind blow it away

Benefitting neither you or me.

Is this Food For Thought?

CONTENT

Community Group Monetisation

A. ACKNOWLEDGEMENT

B. DEDICATION

Preamble

CONTENT

1. Introduction

2. What’s The Business Idea?

3. What are Community groups?

4. What are the Benefits of Community Groups?

5. What Opportunities Are Presented By This Idea?

6. How Do Community Groups Function?

7. What’s the Value Proposition and Monetisation Plan?

8. How could the Community group benefit?

9. Could Digitalization be Leveraged?

10. What Value Could Be Added?

11. Will it be costly or affordable?

12. Case studies

Case Study 1

Case Study 2

13. Is there a Business Case for your Value Proposition?

14. What’s the Potential Return on Investment?

15. How will it Benefit Community groups?

16. What are the Possible Threats?

17. Some Suggestions of Digital Courses

18. Will the product Include Signposting?

19. Is This Idea New?

20. Will members and officials pay for these courses?

21. What’s special about the idea?

22. How will the product/s be marketed?

The most cost effective way is by leveraging different digital platforms;

23. What gadgets are required, to access the content?

24. What’s the value chain?

25. How will the Business model work?

26. Conclusion

27. Did you get value?

28. About Jack Lookman

29. OTHER PUBLICATIONS BY Jack Lookman Limited - amazon.co.uk

30. Ebooks on selar.co

31. FOR MORE RESOURCES FROM JACK LOOKMAN LIMITED, USE THE LINKS BELOW

Hello! This is Olayinka Carew aka Jack Lookman. Welcome to more content on our series Jack’s Curated Business Ideas.

The theme for today, is tagged ‘Community Group Monetisation.’

1. Introduction

I’m a member of different Community groups. I’ve also held positions of responsibility therein. I’m sharing my thoughts from a point of experience as well as from a point of retrospection. Since I cannot buy back time, I could possibly make a difference for the future. May be this content could stir some minds to take action and benefit therefrom.

You could find much more content on our different platforms.

Our websites are:

You could also find us on different Social media platforms. Search for Jack Lookman on:

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You could also do a search for Jack Lookman on the internet.

We also do Collaborations, Affiliate Marketing, as well as Mentoring.

Please contact us at jacklookman@yahoo.co.uk

Now, let’s dive into the topic.

Please endeavor to take notes as we journey through this presentation. In addition to your learning, your thoughts and creativity could be stimulated; be sure to capture and develop them.

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2. What’s The Business Idea?

It’s about adding value to Community groups in cost effective ways, by leveraging the internet and technology.

3. What are Community groups?

For the purpose of this content, let’s assume groups comprise of:

People of common geographical heritage
Professional groups
Religious groups
Academic groups
Alumni associations
Family unions
Associations
Etc

They could be formal or informal Community groups.

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4. What are the Benefits of Community Groups?

Community groups offer a lot of value;

they provide networking opportunities.
They provide opportunities for camaraderie.
Members could act as support cushions for each other.
Members could leverage individual and collective strengths.
There could be interchange of value, individually and collectively.
There could be information updates on topics of interest.
Community groups could also promote opportunities for socializing

5. What Opportunities Are Presented By This Idea?

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There are opportunities for adding value to officials and members of Community groups.
Great value could be added to the Community group
There’s opportunity for relevant training.
There are opportunities to share useful skills and experience.
There’s opportunity to monetize
There’s opportunity to add immense value.

This could be done in a cost effective way.
The added value could benefit officials, members and community.
Even society at large could benefit
And of course, the entrepreneur at the centre of the added value, could benefit financially.

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6. How Do Community Groups Function?

They rely a lot on volunteers.
They collect subscriptions.
They carry out activities.
They also collect donations.
They do fundraising as necessary.

In my experience,

there’s little or no formal training for the volunteers.
Accounts are made and submitted periodically.
In some cases, there’s not much accountability or transparency.
Some report to regulatory authorities

7. What’s the Value Proposition and Monetisation Plan?

You could provide relevant digital solutions to the Community group.
These will be training materials.
It will help officials excel in their roles.
It will add value to officials, members and community group.
The content shall be relevant.
The content to help members in their working lives.
The content shall be concise and in little understandable chunks,
It could be in language or languages of choice.
The content could be cross-sold.
In order to make it affordable, it could be licensed for monthly or periodic payments.
The entrepreneur gets his money digitally.
The content could be used over and again.
The content could be customized or generic; or a hybrid.
There shall be relevant contracts in place
As long as the Community groups find value, you shall continue to be in business.

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8. How could the Community group benefit?

Added value to members and officials.
Improvement in the value offer of the Community group.
If the members get value, it could impact their wallet sizes.
They could then increase their financial contributions to the Community group.
Members could feel a greater sense of ownership and value
They’ll be motivated and incentivized to give more in cash and kind to the Community group.
The digital courses shall be relevant and affordable
There could be Affiliate Marketing options for members to monetize

9. Could Digitalization be Leveraged?

Yes, that’s the whole purpose.

Digitalization, internet, technology could be leveraged.
It could be in the form of a membership site
Online courses
Or it could be suitable alternatives.
Or probably a combination of digital solutions.

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10. What Value Could Be Added?

It’s more like informal and ongoing education
Qualifying members and officials shall gain access to the digital content or courses.
These could be accessed instantaneously.
The value they derive could help them at the Community group as well as in their working and personal lives.
The community group also stands to get an engaged, valued and loyal membership.
The members and officials are likely to put in their best to the betterment of the Community group.
It’s like the concept of sowing and reaping.

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11. Will it be costly or affordable?

It may not be that costly.
It should be generally affordable.
The Community group could pick the products that suit their wallets.
There shall be different price plans
Discounts could also be applicable.
The important thing is the value. Once value is gotten, it could end up a budget priority.
Also, if the return on investment is high, it becomes a no-brainer
Also, if members benefit financially, this could trickle into the revenue stream of the Community group.

12. Case studies

Case Study 1

In one of my former Community groups,

Little or no training was given to post holders.
The officials were thrown in the deep end.
They had to learn themselves.
It was a one way traffic.

The officials gave effort and money
In return they got experience and a little bit of privilege.

The Community group made financial gains
But the turn over of members was high
And there were my splits and factions
Rival Community groups were rampant.
There was even financial misappropriation.

jacksempowerment.com jaaloo.com jaaloopuzzles.com

Case Study 2

I belong to a Community group;

Their core activity is to raise money and carry out eye care for the less privileged in their town of origin.
They solicit funds from their members and from wider networks.
Volunteers spend their resources in actualizing the activity
And this is repeated annually.
Though they’re about 10-20 years in existence, their value proposition hasn’t increased
Also, it’s presumably a 1-way traffic.

Volunteers give and give
With little returns from their giving.

Some lose their jobs.
Some become unwell.
Some require moral support
And some require guidance and counseling
But there are little or no structures in place to address such needs.

The volunteers learn on the job.

Learning which could be accelerated is consumed in drips.

Some disgruntled members leave

And there’s little mechanism in place to address this, or to get them back.

13. Is there a Business Case for your Value Proposition?

There could be trials for free, or next-to-free.
With time, the value shall become apparent.
Discounts could be considered
Initial payments could be made retrospectively.
If the Community group feel it’s not right for them, they could opt out.
But if their competitors find and use the value, they may be inclined to reconsider.

Did you say, ‘a trial will confuse you?’ Or is it: ‘a trial will convince you?’

14. What’s the Potential Return on Investment?

This will differ from Community group to Community group.
If adequately applied, the Community groups could recoup costs in cash and kind within a couple of years.

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15. How will it Benefit Community groups?

It could benefit them in cash and kind
Directly and indirectly.
The potential value is immense—both hidden and obvious.
In some cases, the value may become apparent after a few years.

16. What are the Possible Threats?

Abuse of process
Data compromise
Intellectual theft
Technical issues
Conflict
Non fulfillment of financial obligations
Copy cats
Competition
Access and affordability of digital devices and internet by concerned parties.

You need to put processes in place to mitigate the threats

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17. Some Suggestions of Digital Courses

Customer services
Resource management
Legalities relating to Community groups
Leadership
Basic information technology
Event management
Crowd management
Interpersonal skills
Social media skills
Fundraising skills
People management
Taking minutes of meetings
Managing meetings
Getting the best of meetings
Affordable incentivisation
Effective brainstorming
How to strategize
Crowd management
Optimizing your skills
Membership management
Preparing for grey years
Budgeting
Presentation skills
Side hustles
Being organized
Collaborations
Budgeting
Accounting
Investments
Basic literacy skills
Basic numeracy skills
Best practice
Entrepreneurship
Job interviews
Job applications
Time management
Mindset
Preparing for meetings
Getting the best of meetings
Benefits of the Community group
Why should I benefit the Community group?
The importance of serving
Benefits of Community groups
Etc

jacksempowerment.com jaaloo.com jaaloopuzzles.com

18. Will the product Include Signposting?

Yes, the content shall have suitable signposts.
These could be signposts to information
Other courses
Relevant organizations
And relevant others.
Because the content is digital, it could be updated as necessary.

19. Is This Idea New?

Probably yes, or no, or both.
But it’s still worth mentioning.
So many Community groups all over the world could benefit from it.
If they are not already benefitting from it, they could give it a rethink.

20. Will members and officials pay for these courses?

This shall be a judgement call by each Community group.
Some may include this as part of the membership due.
Some may make it free for office holders.
Some may expect a part payment, in order to enhance value and seriousness.

The Community groups shall decide individually on this.

jacksempowerment.com jaaloo.com jaaloopuzzles.com

21. What’s special about the idea?

In simple language, it’s the leverage of the internet and technology in optimizing the value to and from Community groups in a cost effective way.

22. How will the product/s be marketed?

The most cost effective way is by leveraging different digital platforms;

Digital marketing
Affiliate Marketing
Influencer marketing
Etc
Traditional marketing platforms could also be used
As well as incentivizing the product users to do marketing

23. What gadgets are required, to access the content?

Smart phones
Digital tablets
Laptops
Desktop computers

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24. What’s the value chain?

Marketers
Content Creators
Entrepreneurs
Information Technology Professionals
Translators
Investors
Collaborators
Etc

jacksempowerment.com jaaloo.com jaaloopuzzles.com

25. How will the Business model work?

Business registration
Staffing? (Freelancers?)
Physical Office?
Virtual office?
Website?
identify customers (Community groups)
identify their needs
source digital solutions to their needs
possibly create solutions
have an idea about their buying power
match your solutions to their needs and affordability
legalities shall be sorted
there shall be different price plans
payment options shall be agreed
the process could be automated sooner or later
products could be renewed
checks and balances shall be in place
upsell, down-sell, cross-sell as necessary
get regular feedback
improve on your value offering
continue monetising
Etc

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26. Conclusion

This is basically a Business Idea.
It’s one of Jack’s Curated Business Ideas.
Feel free to modify it.
Financial success isn’t guaranteed, but very probable.
Carry out your due diligence before embarking on the business.
Do your research, to increase chances of success.

As you may perceive; this is indeed another Curated Business Idea. It’s an idea that could potentially create jobs and wealth.

Because it’s novel; you could also enjoy a monopoly in a proverbial ‘blue ocean.’

I hope that you got value. If so, please consider spreading the word.

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You could access more content on our other platforms.

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We have content in text, audio and video formats.

We also offer mentoring and collaborative services jacklookman@yahoo.co.uk with a suitable subject heading, if interested.

The transcript for the original audio presentation and additional information is available at jacksempowerment.com

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27. Did you get value?

Will you consider promoting our work?
Will you check our Social media platforms?
Will you check our websites?
Will you consider becoming on of our Affiliate Marketers?
Will you consider purchasing our other products and services?
Or will you search for Jack Lookman on the Internet, to get a feel of our work?
Whatever be the case, I wish you all the best in your decision.
Remember:
Our mission is to Empower and Inspire Generations by leveraging the Internet.

This is Olayinka Carew aka Jack Lookman signing of

Ire o (I wish you blessings)

Ire kabiti (I wish you loads of blessings)

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28. About Jack Lookman

Olayinka Carew, aka Jack Lookman is the 1^st of 5 Children.

He has 3 children, and an elderly mum. He is resident in the United Kingdom and is of Nigerian origin.

He studied at King’s College, Lagos and University of Lagos.

He has varied life and work experiences.

He has been involved in voluntary and paid jobs.

He is dedicating the rest of his life to empowering and inspiring generations.

This is one of his legacy projects.

Though he has health challenges, he does not let that impede his mission and vision.

Even though he studied Engineering in University; his calling is so many miles away from that. He is currently an Entrepreneur, Content Creator, Affiliate Marketer and Mentor.

He is the Director and Owner of Jack Lookman Limited, a registered business in the United Kingdom; and their aim is to empower and inspire generations by leveraging the internet.

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